It all starts with your
behaviour as a leader
Great leaders are at the core of organizational success. Besides having and sharing a clear vision, the
Being an effective leader in a
Are you aware which behaviour blocks your full potential?
Dealing effectively with different situations and people requires balanced leadership behaviour. However, in many different situations we behave far less rational than we think.
During our lives we develop dominant behavioural strategies. Preferred behaviour based upon deeply rooted values and beliefs, that helped us to become successful, to overcome obstacles and deal with complex situations. Unconsciously these dominant behavioural strategies can block one’s full potential.
Understanding the blind spots of our behaviour is a first important step towards developing a more flexible and effective leadership style even when performing under high pressure.
Yuca helps to identify and unleash full leadership potential
We love to help leaders to get a comprehensive insight in their behaviour and uncover their blind spots. With our feedback sessions we pin-point behavioural strengths and blocking issues. Together we identify and analyze underlying thought patterns; what makes you effective and what not? We don’t stereotype, add colours or put you in a box, but rather focus on the uniqueness of you as an individual.
Sometimes it hurts a little, but understanding and acknowledging one’s own development needs triggers action and the willingness to become better. We provide direction how to develop your behaviour and become a more effective leader. If needed our experienced executive coaches accompany leaders during their personal transformation process in a hands on and structured way.
Services
We help to identify & unleash full leadership potential. We work with individuals as well as teams by offering the following services:
- Leadership Team Behaviour Analysis
- Individual Development Assessments
- Selection Assessments
- Executive Coaching
Harrison Assessments™
Yuca services are powered by Harrison Assessments. Founded in 1990, Harrison Assessments are used globally by more than 2.5 million users in 61 countries.
Harrison’s leading philosophy, the Enjoyment Performance Theory, is aligning passions with business results. What makes Harrison stand out versus other tools is the unique Paradox Technology™, which clearly visualises balanced and unbalanced
behavioural tendencies, especially when performing under pressure.
Harrison is not judgemental, there is no good or wrong and no stereotyping or labelling, it rather unboxes people and makes them curious to find out more about themselves.
Why Yuca?
The combination of the unique Harrison Assessment tool and our experienced consultants turns a Yuca development or selection session into a highly valued experience.
We offer;
- Powerful insights: we reveal remarkable insights in your behaviour and effectiveness as a leader.
- Honesty: we don’t sugarcoat and give you honest & unbiased feedback.
- Connection: we don’t just observe and analyse, but create a safe environment where you can speak freely.
- Guidance: we understand your context and the challenges you are facing, we provide perspective and direction that fit your needs.
- Lasting impact: acknowledging your behavioural development needs and understanding how to evolve will have a lasting impact on your effectiveness as a leader.
Clients
At Yuca we are partnering with stock listed global multinationals, private equity firms and their portfolio companies, as well as family businesses. Ambitious organizations that want to strengthen their leadership. We have the experience and tooling to provide razor-sharp advice and are specialized in developing and selecting leaders who perform under high pressure, high gain – and high risk conditions in demanding environments.
Gijs Botman
Managing Partner – Mentha Capital
Yuca helps us with development and selection advice for existing and new members of our own team and also for key positions in our portfolio companies. They understand what a high-pressure environment demands from a leader; they clearly explain strengths and development needs and advice why we should or shouldn’t hire.
Dimitri Yocarini
CEO – Olympia
At Olympia we aim to occupy a leading position in the societal transition towards meaningful work. YUCA enables us to fulfill this mission by strengthening the behaviour of our leaders at key positions in our organization. Sharp analysis and clear insights in preferred behaviour at individual and team level empower us to improve and unleash full leadership potential.
Daniela Seabrook
CHRO – Philips
Over the past few years Yuca has built up a clear and in-depth understanding of the strategy of Philips and the leadership shift we need to make to enable it. Yuca co-creates with us and answers our requests with speed and professionalism. Through their personalized approach, combined with sharp observations and straight-forward feedback, they enable our executive leaders to progress and perform on both an individual and team level. Yuca has the ability to help us identify how to unleash the full potential of our leadership.
Yuca Corporate Psychology
The name YUCA refers to a nutrious root, also called Cassave, because we explore deeper values and traits (the root) that steer our daily behaviour and give us energy.
Corporate Psychology refers to our psychological background and our rich experience in different senior management roles working for international well known brands. We understand leadership because we have all been there ourselves.
Team – characters with character
Yuca Corporate Psychology, a team of corporate experienced professionals with a huge fascination for human
Chris holds a Master in Organizational Psychology. After a variety of consultant and senior management positions at EY, Amazon
Christiaan Smit
Managing Partner
Esther holds an executive Master in Behavioural Psychology & Change from INSEAD. She has worked in international management positions at Pirelli, Whirlpool, Bugaboo and Quooker. Esther became an expert in change management & the full spectrum of behaviour, ranging from consumer to organization and leadership. It also triggered her to publish her first book “The Feel Good Factor”. Esther is a sharp listener, straightforward with high emotional intelligence. Her passion lies on the cutting edge of business strategy and human behaviour.
Esther Sluijs
Corporate Psychologist & Executive Coach
Caroline holds a master in Development Psychology and is a seasoned executive coach and experienced psychologist. She has a strong focus on ongoing, long term, continuous development
Caroline Pronk
Corporate Psychologist & Executive Coach
Judith holds an executive master in Psychodynamic Counselling (MPC). She has an extensive track record as an executive, operational manager and trusted advisor. She has worked in complex international environments in business and financial services as well as in industry such as KPMG, Royal Philips, Heineken, Aon and Sony. Her style can be described as open, explicitly objective and no nonsense. Questions are asked in such a way that it creates more than expected openness, trust and clarity.
Judith Fraiture
Executive Coach
Mendel holds a master in Organizational Psychology. Her key expertise lies in leadership selection and development. She likes to work with individuals, explore their key strengths and support their personal growth. Throughout her career in consultancy she has worked with international senior leaders and corporate clients in various industries with a focus on the financial services industry and the medical technology industry. Her style can be described as hands-on, objective and positive. She is a sharp listener who is naturally able to build trust and to give feedback with impact at the same time.
Mendel Sosef
Corporate Psychologist
Annelieke holds a master’s degree in clinical psychology and a bachelor’s degree in business administration. She started her career in the hospitality industry where she took the opportunity to work abroad for several years. After finishing her Psychology Degree, she worked for several consultancy firms with a focus on assessment and coaching. She is inspired to help high performers gain more insight in their qualities and to further develop their skill set. Her style can be described as openminded, analytical and goal oriented.
Annelieke Meerkerk
Corporate Psychologist
Cécile holds a Bachelor of Education in English, and has worked in international business for more than 25 years. She is an experienced professional, skilled in the analysis and implementation of complex and critical projects and processes. For T-Mobile, she was the expert on roaming and product management. As a team manager and in-company trainer, she became convinced of the value of people in organizations and the importance of growth and development of competences and skills, in order to achieve both personal and professional success. Cécile is driven by her keen eye for quality and continuity.
Cécile Ladan
Manager Operations
Questions? Please contact us!
Yuca Corporate Psychology
Koninginnegracht 19
2514 AB The Hague
The Netherlands
+31 6 8178 9118
VAT: NL857786386B01
KvK: 69214948